What is Meta AI: Pros and Cons

What is Meta AI: Pros and Cons

21 May 2024 | By - Sudha Mariappan
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Googling your way through things is getting so old now. Meta AI, an AI that is available now in social media apps such as facebook, messenger, threads and instagram (all owned by Meta), is a specialized tool to effectively answer your questions.

Getting your own personalized assistant to do your work doesn’t sound so bad, right?

Meta AI is primarily a more enhanced version as it can understand visual and text content effectively. It has become so advanced that it can convert any text information into visual images and vice versa, within seconds. It converts text to video, and audio as well.

Lets know about Meta AI will be our friend and transform our lives or going to trash it.

There is no doubt AI can possess serious threats through deepfake, and spread false information, which can harm millions of people.

But according to technopedia, from May 2024, Meta AI will remove manipulated content which has been created falsely through AI, and start to label AI content as ‘Made with AI’.

On one hand, if it doesn’t develop into our personal assistant type of technology, then it may destroy us. On the other hand, it has immense benefits. It makes our life easier and we are able to save so much time.

If you could tell your favorite social media app to plan a surprise birthday party, or how to translate a restaurant menu when you find yourself vacationing in a different country, Meta AI can create photorealistic images as well as answer you on various media platforms, without having to open google maps or any search engine.

It will be your companion for everything from photoshopping pictures for fun moments to providing location-based services.

However, Do you feel that digital assistants make it easier and stress-free forever? Let me explain to you the pros and cons of Meta AI.


Meta AI has the power to change the way we interact with social media in the future. Let us see what exciting benefits it has to offer:

Communication and easy to access: Can you imagine in your social media app, there would be a real-time translation for languages worldwide? This will break language barriers and promote global conversations.

You can talk to anyone in any corner of the world without any trouble, and without knowing their native language!

At the same time, Meta AI’s NLP powers could become a blessing to individuals living with disability as it enables their interaction on social media using just voice commands as well as text-to-speech functionality.

This AI Visual Artist is so creative: The "Imagine" tool allows for enhanced creativity levels, Artificial Intelligence (AI) Photo Maker might make it easier to brainstorm project ideas, create social media assets, or generate personalized messages among others.

Additionally, the Meta AI personal assistant could assist in performing tasks like setting up meetings among others, which can be very productive.

It is experienced and also has knowledge of Social Media: When various Meta platforms are functionally compatible, they provide perfect user experience.

For example, you can decide on a restaurant menu through Facebook app which is displayed on Instagram, or even arrange for a collaboration chat on WhatsApp messages all by Meta AI.

This can change everything. It has the potential to alter how we connect and exchange data among different social media apps.

Advertising is in your hands: Tools like Meta Advantage+ are a data-driven approach to advertising that could lead to better conversion rates with targeted campaigns.

Businesses are capable of reaching their ideal audience, and users who see ads relevant to their interests will benefit from this aspect of marketing AI-driven content.

So it is a win-win situation.


However exciting these benefits may be, we need to be mindful of the concerns that arise with the Meta AI as well:

Privacy Issues: The dependence of Meta AI on users’ data ensures that their algorithms are trained correctly.

However, this practice sparks off suspicions regarding how the company collects, stores and secures users information.

Due to all these a user might not want their social media posts and personal details to feed Meta AI all in the name of avoiding a privacy breach.

The Spread of Misinformation: Deepfakes are a major concern these days. Terrifying, deep fakes of celebrities are surfacing all around the corner.

Making AI-generated content more realistic may involve using the images to create deep fakes that may encourage the distribution of malicious information.

This leads to confusion as to what is real and what is fake. Users are losing faith in online sources of information due to this concern.

Filters out information: Users have the ability to select what type of content they want to see. This type of personalization algorithms based on AI might lead to the creation of filter bubbles, meaning that users see only what they want to see.

This could make users have a narrow mindset and prevent them from coming into contact with different views.

Shortage of Jobs: Sectors like advertising and content creation could end up experiencing displacement issues on employment due to automation by AI personal assistants.

The effect it might have on future employees is something to think about. Therefore, it is necessary to make sure there is something planned out for the affected individuals due to AI.

Meta AI, what’s next?

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Have you ever heard of the term paradox?

A paradox is a belief that is absurd, hard to believe, but has its own deeper meaning which is true.

As Meta AI progresses, it may present paradoxical beliefs.

On the surface level, it is impossible to argue against the fact that it has the potential for improving user communication, creativity, and accessibility.

However, the paradox is that it may pose privacy concerns, possible misuses as well as ethical issues on data collection. Which means, it should be handled with a more cautionary approach.

To make sure that Meta AI is safe to use, transparency should be maintained and responsibility should be taken.

Meta should take care of privacy worries using strong security protocols for its information plus allowing individuals to manage its usage of their data.

At the same time, as mentioned by Technopedia , there must be a need for strategies that can limit the spread of wrong information, while at the same time guaranteeing that there is variety in content.

Balancing innovation with responsible development is crucial to the future of Meta AI. If that becomes successful, Meta AI would evolve into a powerful force for good.

This will only happen through joint efforts between developers, policymakers, and the public who will have to ensure its capability stays within the limits of being a boon instead of turning into a curse. If this information helps you to know about generative AI, you are always welcome to reach us at info@ontogendigital.com.

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